Who Owns Tourism’s Data? Sovereign AI for Destinations
Tourism destinations are data ecosystems, but rarely control the intelligence built on their own data. PRUVAGE introduces Sovereign Destination Intelligence: AI infrastructure that puts destinations back in control of their data, intelligence and digital ecosystem.
From Alpine and ski destinations to cities, regions and national tourism organizations, the challenge is the same: tourism data is fragmented across operators, platforms and service providers.
Sovereign Destination Intelligence creates a destination-controlled intelligence layer across that ecosystem - connecting data, AI and services without giving away control.
Here's a truth nobody in tourism wants to say out loud: destinations are data ecosystems, and they've never controlled their own data.
That ends now.
We hand control back to the destination. They own the data. Fully sovereign.
And we orchestrate what matters: great experiences for guests, better living for citizens, better tools for employees.
The TIS - Tourism Innovation Summit team saw it too. Grazias.
We're honored they selected us as one of the 40 startups to present. Down from 400!
Tourism is moving into the AI era. The only question is who owns it.
We know our answer.
Sevilla, early October. We'd love to see you there!